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Axzora Solutions — Digital growth, websites and technology

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Farzeen Rasheed

CEO of Axzora Solutions, leading strategy and delivery across SEO, paid media, analytics and AI search.

Farzeen Rasheed

Expertise Profile

Farzeen Rasheed is the CEO of Axzora Solutions. Farzeen sets the company's direction, leads client strategy, and makes sure SEO, paid media, analytics and AI search work together as one growth plan.

Farzeen also leads the Axzora Solutions blog, turning what the team learns from client work into practical guides that business owners can act on.

Articles by Farzeen Rasheed

What Is AI SEO (AEO, GEO, LLM SEO) and How to Start

What Is AI SEO (AEO, GEO, LLM SEO) and How to Start

AI SEO means getting your business named and cited in AI answers from Google, ChatGPT and Perplexity. Here is what AEO, GEO and LLM SEO mean, and a 30-day plan to start.

Oct 22, 2026
Performance Max vs Shopping vs Search Ads: Which One for Your Store?

Performance Max vs Shopping vs Search Ads: Which One for Your Store?

A practical comparison of Google's Performance Max, Standard Shopping and Search campaigns for online stores, with a starting structure for new stores and the mistakes that waste budget.

Oct 17, 2026
Google Business Profile Optimization: The Complete Checklist

Google Business Profile Optimization: The Complete Checklist

A step-by-step Google Business Profile checklist for local businesses in the US, UK, Canada, Australia, the UAE and Pakistan — categories, photos, reviews, posts and the mistakes that get profiles suspended.

Oct 21, 2026
How Much Does an SEO Agency Cost, and How Do You Choose One?

How Much Does an SEO Agency Cost, and How Do You Choose One?

SEO agency pricing in the US, UK, Canada, Australia, the UAE and Pakistan, what each budget level actually buys, and the questions that separate a good SEO agency from an expensive mistake.

Oct 19, 2026
Hiring a Google Ads Agency: What to Expect, Costs and Red Flags

Hiring a Google Ads Agency: What to Expect, Costs and Red Flags

What a good Google Ads agency does in the first 90 days, how agencies charge in the US, UK, Australia, the UAE and Pakistan, and the red flags that mean your budget is being wasted.

Oct 13, 2026
Google Local Services Ads: Cost, How It Works and How to Get Google Guaranteed

Google Local Services Ads: Cost, How It Works and How to Get Google Guaranteed

Local Services Ads put your business above Google Ads and the map pack, and you pay per lead instead of per click. Here is how they work, what leads cost, and how to pass Google Guaranteed or Google Screened.

Oct 20, 2026
GA4 + Google Tag Manager Setup Checklist for Beginners

GA4 + Google Tag Manager Setup Checklist for Beginners

A beginner-friendly checklist for setting up Google Analytics 4 with Google Tag Manager — accounts, the Google tag, key events, consent mode for the UK and EU, ecommerce tracking and how to test it all.

Oct 16, 2026
Shopify vs WooCommerce: Which One for a New Store?

Shopify vs WooCommerce: Which One for a New Store?

Shopify or WooCommerce for your first online store? A side-by-side look at cost, payments, SEO, maintenance and growth, with notes for sellers in the US, UK, Australia, the UAE and Pakistan.

Oct 15, 2026
WordPress SEO Checklist, Plus Security and Maintenance Basics

WordPress SEO Checklist, Plus Security and Maintenance Basics

A practical WordPress checklist covering SEO settings, site speed, structured data, security hardening, backups and a monthly maintenance routine for small business websites.

Oct 14, 2026
Logo Design: The Process and What a Good Logo Includes

Logo Design: The Process and What a Good Logo Includes

How a professional logo is designed, step by step, what a good logo needs to do, what you should receive at the end, and what logo design typically costs in the US, UK, UAE and Pakistan.

Oct 18, 2026
Agricultural Marketing Services: A Practical Guide for Agri Businesses

Agricultural Marketing Services: A Practical Guide for Agri Businesses

How seed, fertilizer, machinery, irrigation and farm produce businesses market themselves online — reaching farmers and dealers, seasonal planning, WhatsApp, local-language content and what to measure.

Oct 10, 2026